a food journal
The crackle of the crust. The second bite you didn't need. Aftertaste keeps every meal worth remembering, and quietly notes the ones that weren't.
No camera required. No audience either.
Who would've thought this would work so well? The chip was coated in mala seasoning, a deadly combo with the garlic aioli!
5.0the mala, though.
straight from the camera roll
Every one of these was logged in the beta, scored on the spot, with the one line that says why it was worth it.
the problem, honestly
We eat out more than ever, and remember less of it. The great meals end up as blurry photos between screenshots, and the names of the places slip away within a month.
Review apps are built for strangers. Social apps are built for an audience. Aftertaste is built for you: a private, good-looking record of what you ate, what stood out, and where to go back to.
where was this??
how it works
Here's a real one: a Risotto Ibérico at Deo Gracias in Quezon City, logged this morning.
Swipe to see each step
Start with the photo you already took. Tag it as a dish, a drink or the table.
Search any restaurant or café, straight from Google Maps, so there's only ever one Deo Gracias.
Stars for taste, a trophy for the standout, and up to three things that stood out.
Score the visit, say what you thought, and choose who sees it. Scan the receipt to skip the typing.
Every eat nudges your palate. Be the first to log a dish, and Aftertaste notices.
straight from the beta
Eats logged in the app this October, from a tea bar in San Juan to a matcha stand in Kyoto.
and looks like a donut! Cute
Should've gotten dango with this!
your taste profile
Log a few eats and Aftertaste starts noticing: the flavors you keep picking, the textures you chase, the cuisines you return to, and the dishes you'd cross town for.
Example profiles. Yours builds itself from your own eats.
Every meal you log, saved as its own slip.
The places and dishes you want to try next.
The dishes that earned a gold trophy.
See where the people you trust have been eating.
every meal counts
Good taste isn't about price. Some of the best slips cost less than the parking.
5.05.0stamps
Earn a stamp for every little milestone: your first standout, a month of cafés, a ramen streak. Some are easy. Some take dedication, and possibly stretchy pants.
First
Café
Ramen
Tasting
Sweet
LastGood taste doesn't need an audience.
Keep your eats private, share them with friends, or open them to everyone. Not every meal earns a second visit, and that's worth remembering too.
for investors
Letterboxd did this for films and Goodreads for books. Food is a bigger, more frequent habit, and no one has given it a journal.
Filipinos eat out several times a week or more. 1 in 10 eat out every day.1
eat out at least once a week. Only 2% never do.1
Philippine foodservice in 2026, projected to reach US$46B by 2032.2
people log films on Letterboxd. Food has no equivalent yet.3
How many of last year's can you name?
For the 4 in 10 who eat out several times a week, that's 150+ meals a year, and over 1,500 in a decade. Each one is a rating, a dish, a place and a memory that currently goes nowhere.
Share of diners who usually go to each, May 2025. Every one of these is an eat worth logging.
Who it's for
Adults 26–35 who eat out weekly, plan trips around restaurants and book tasting menus. Café-hoppers, and couples keeping a shared record.
Why it's different
Review apps serve strangers, and food TikTok serves an audience. Aftertaste serves the eater, so people log honestly and often.
What compounds
Every eat ties ratings to specific dishes on a shared menu. That makes better recommendations and, in time, insights restaurants will pay for.
Launch figures are targets from our marketing plan, not results.
About the founder
Mai Zarsadias
Founder · San Fernando, La Union
Mai started out as a creative, with three internships behind her. A fourth, at NielsenIQ in the food and beverage category, put her Data Science and Analytics degree to work, and led to a role at Coca-Cola Philippines as a data analyst for the on-premise channel. Her accounts ran from quick-service giants like Jollibee and McDonald's to casual dining like Botejyu and Pancake House, among the many restaurants pouring Coca-Cola across the country.
She spent her days reading how Filipinos eat out. Aftertaste is where her love for food and data finally sit at the same table. If that sounds like a market worth backing, she'd love to talk.
early access
Join the waitlist and be among the first to log an eat. We'll write only when there's something worth reading.
You're on the list. Go eat something memorable.
Sample form: sign-ups aren't saved yet.